theonlineshopping-au-collections

Project Brief :

The Online Shopping is a leading Australian online gift and lifestyle store, offering a curated range of products including homewares, clothing, accessories, fragrances, baby items, and more.

Our Role:

As the agency behind the project, we delivered the end-to-end solution—from visual design and Shopify development to optimized UX and performance. Our key contributions included:

  • Shopify Theme Design & Customization
    Developed a clean, responsive, and user-friendly Shopify theme that reflects the brand’s lifestyle aesthetic.

  • Full-Stack Development & Integration
    Implemented essential features such as free shipping thresholds, click-and-collect availability, product collections, and local store information.

  • Product & Collection Setup
    Organized diverse categories—candles, home décor, clothing, accessories—into clear, attractive collections.

  • Promotions & Incentives
    Enabled free standard shipping for orders over $100 and integrated gift voucher promotions to drive higher average order values.

  • Store Locator & Pickup Workflow
    Embedded local store pick-up options with in-store messaging and cart logic to enhance customer convenience.

  • Privacy, Analytics & Compliance Setup
    Configured site privacy and analytics in line with best practices, ensuring optimal user tracking, transparency, and GDPR compliance.

  • Performance Optimization
    Fortified site speed and mobile responsiveness to facilitate smooth browsing and checkout across devices.

PROJECT INFO:

Category : Web Development
Technology: Shopify
Website : www.theonlineshopping.com.au

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