The Online Shopping



Project Brief :
The Online Shopping is a leading Australian online gift and lifestyle store, offering a curated range of products including homewares, clothing, accessories, fragrances, baby items, and more.
Our Role:
As the agency behind the project, we delivered the end-to-end solution—from visual design and Shopify development to optimized UX and performance. Our key contributions included:
Shopify Theme Design & Customization
Developed a clean, responsive, and user-friendly Shopify theme that reflects the brand’s lifestyle aesthetic.Full-Stack Development & Integration
Implemented essential features such as free shipping thresholds, click-and-collect availability, product collections, and local store information.Product & Collection Setup
Organized diverse categories—candles, home décor, clothing, accessories—into clear, attractive collections.Promotions & Incentives
Enabled free standard shipping for orders over $100 and integrated gift voucher promotions to drive higher average order values.Store Locator & Pickup Workflow
Embedded local store pick-up options with in-store messaging and cart logic to enhance customer convenience.Privacy, Analytics & Compliance Setup
Configured site privacy and analytics in line with best practices, ensuring optimal user tracking, transparency, and GDPR compliance.Performance Optimization
Fortified site speed and mobile responsiveness to facilitate smooth browsing and checkout across devices.
PROJECT INFO:
Category : Web Development
Technology: Shopify
Website : www.theonlineshopping.com.au